All You Need to Know About The “Instagram Comparison” Trap

November 25, 2018 in Blog - 8 Comments - 4 min read

You must have heard of it. You may even have been there. I certainly have.

Instagram is beautiful. It’s probably my favourite social media platform, (Pinterest is gaining on it though) because of the emphasis of visual content which as a blogger I find the most exciting to create and even consume. Do you agree?

H O W E V E R, I recently fell hard for the bad side of Instagram. That evil side. And I felt so guilty for it. So guilty I suppressed my feelings and tried to carry on as normal. Until I realised I couldn’t, it was no longer healthy.

And I had to leave the platform behind.

I had fallen for “The Instagram Comparison Trap”

But what is it?

The Instagram Comparison Trap is where you question your content and compare it to others alike. You see the perfect breakfast layout, the perfect make up look or even the perfect living room set up. You take these images to heart and question why you aren’t living up to these (sometimes) distorted lifestyle images.

Even worse, you start to self critique your content – you question, why didn’t I do that? Why does my feed not look like that? Why can’t I be more like that account?

Or you even question it from an analytical perspective. Why do they get more followers and likes even though we’re posting similar content? 

In reflection, it feels silly but I believe that anyone who starts to feel this way, needs to revaluate their attitude towards the platform. You need to regroup your mindset.

Full disclosure: I knew from the beginning that this issue was my problem, nobody else’s. I had to be harsh on myself to get to the root of the problem and learn to enjoy it, again.

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Trends and the trap

I believe the Instagram comparison trap rears it ugly head during certain seasons and trends. Sound familiar to you? 

So for example, the summer holidays have just passed. The majority of bloggers I follow were jetting off on holiday and sharing the most gorgeous summer holiday pics.

These were full of cocktails, warm beaches & beautiful lush landscapes. I had nothing to share in relation to this. Like, nothing. I didn’t go on holiday this year as we chose to save for our future home. Now I’m okay with that decision (hello, I want my own home more than anything!).

But still, you can’t help but not feel a little envious at the gorgeous content appearing constantly on your feed. Especially when you get so much inspiration from it but don’t have the ability to act on it.

It’s a conflicting set of emotions for any blogger. The blogging community is a wonderful thing but we never seem to allow people who are having negative thoughts to voice them without screaming at them for being jealous or rude.

It’s important to understand, that you can enjoy some content while also having a little bit of envy. It’s also okay to talk about in an understanding manner.

I spent a lot of offline time to my blogger friends about not having that Instagram vibe recently – Its amazing to see who is willing to share their insecurities once you share yours.

It’s also reassuring to know that you are not alone in your feelings.

How to get out of the Instagram Comparison Trap

I’m sure you’ll agree with me. I’m not on instagram to feel like shit. Nor am I on Instagram to feel as though the content I’m posting is bad. My content isn’t bad, its a collection of my creativity and a collection of colour. I’m happy with that.

But what do you do when it all gets a bit too much? It’s simple.


Go offline

Having a few social media free days can do wonders. Do not knock it until you’ve tried it. I know as a blogger, your life might be online. So just delete the Instagram app for a few days, log out. Only log back in once you know for sure, that mindset is refreshed.


Mute the Trigger Accounts

Lets be clear. This is okay to do. A few months ago, I muted quite a few accounts that were making me feel bad about my own. Again, it totally my issue for these feelings. BUT, allowing myself to have a break from those accounts, that look just a little too perfect, and just using the app passively allows myself to feel creative without comparing.

If thats not working, cleanse your feed by going through your follower list. Get rid of those accounts that aren’t inspiring or empowering you.


Fill your Feed with Inspiration

Change it up, look for other accounts to follow that speak your language and fill you with positive vibes. Heres three accounts that I’ve started following, every time they post, Cultivate What Matters, SuperlativelyLJ and The Rebel Woman’s Club.  I indulge their content happily, its given me a new perspective with instagram.

Final thoughts

I want you to know, that if you’re feeling low about your content on instagram, then thats okay. We all have those down days, especially when its all on you.

I also want you to know, thats its a platform designed to bring out creativity and passion. So allow those feelings to come through and the rest will follow.


You’ll notice notice that throughout this post I’ve shared snippets of content from Instagram. Partly because i just want to reinforce that I’m proud of my content and I’m happy to share my creativity. I hope it inspires you!

Also if you’re looking for some inspo on creating content with instagram, then check out this post! 


  • Mel November 27, 2018 at 10:10 am

    This is such an interesting post. I think the more time we spend on social media the worse it can be for us for all of the reasons you mention.

  • jennyinneverland November 27, 2018 at 11:16 am

    Great post and great tips for others who are also falling into this trap! I don’t take Instagram too seriously – I use it because I like it and enjoy it and I don’t really compare myself to others on that particular platform! xxx

  • Boxnip November 27, 2018 at 11:37 am

    Pretty sure I’ve fallen into this trap at times. I do take breaks though mostly due to my health BUT I’ve been putting a lot of pressure on myself lately because let’s be honest, Instagram engagement isn’t what it used to be. I still very much need to just relax and just enjoy the platform again. Posting content that I like and enjoy and not worry about numbers and comparing myself to other accounts. 🙂

    Sarah x

  • Sarah November 27, 2018 at 12:19 pm

    This is all so true. I post what I like whether o think it’s pleasing to the eye or not! Xx

  • Navneet November 27, 2018 at 12:54 pm

    Your pictures are beautiful. I’m very new to Instablogging and actually had to take a break for a few months because it was making me feel really insecure. I forgot why I started- rethinking my purpose is what prompted me to start again.

  • A-mistletoe🤶 (@acurvyvegan) November 28, 2018 at 10:02 am

    I’m literally just trying to enjoy Instagram and everything I post, that is all that matters!

    Love, Amie ❤
    The Curvaceous Vegan

  • Lady Writes (@LadyWrites_Blog) November 28, 2018 at 1:15 pm

    It’s so hard not to compare yourself to others on Instagram, it ruins the platform and it’s why it’s not my focus anymore – YouTube is x

  • Erin November 28, 2018 at 9:47 pm

    I love instagram, but i constantly try to make my feed different so I can’t compare. I hate how it can play on your mind so much!

    Erin || MakeErinOver

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